Email Open Rate 2024. Plug these metrics into this open rate formula: 47% of email recipients decide whether to open an email or not based on its subject line.
What is the average cold email open rate? Is a 50% open rate good for email?
Do Cold Emails Still Work In 2024?
Best email subject line statistics;
Email Open Rate = (Number Of Recipients Who Opened The Email / Total Number Of Recipients) X 100.
Is a 50% open rate good for email?
A Quick Refresher On Terminology:
Images References :
Analyzing The Email Open Rate Trends For 2024 Reveals Valuable Insights Into The Shifting Engagement Patterns And Opportunities For Optimizing Email Marketing Strategies.
The average open rate for the business category is 36.49%.
The Average Email Open Rate Varies Depending On The Industry And The Target Audience.
There are two variations of open rates:
47% Of Email Recipients Decide Whether To Open An Email Or Not Based On Its Subject Line.